Authors: Rustam Abdul Rauf
, Hilda Monoarfa
, Rosida Panuki Adam
, and Effendy ,Indonesia |
Abstract: Small fish were not used by fishermen because they could not be processed into flour. Fish flour
had a large market potential because Indonesia still imports fish flour to meet the needs of the
poultry feed industry. This study aimed to identify potential empowerment strategies of micro
small and medium enterprises (MSME) based on fish flour being supplied as mixed rations for
local livestock feed. The research sample consisted of 21 MSMEs chosen according to the
criteria that they had carried out fish processing business activities in the form of abon fish and
dried fish. Methods employed to answer the research objectives included descriptive analysis and
SWOT. Results demonstrated that the empowerment of MSMEs based on fish flour in Tojo UnaUna District had great potential for development. This was clear from the results of the MSME
responses to the motivation to increase extra value became fish flour was high enough (81.00%).
The dimension of awareness was the highest variable for empowering MSMEs, followed by the
dimensions of organizing, system management, technical support. The lowest dimension was
mentoring cadre. Empowerment Strategy of MSMEs in the fisheries and marine sector based on
fish flour in Tojo Una-Una District was more directed at the Strategy of S-O and S-T. The
position map showed scores of IFAS (3.134) and EFAS (3.375). When the position map was at a
high level of strength/weakness, opportunities/threats were also high. |